5 May 2016
Ujjain Simhasth Kumbh Mela
At Kumbh Mela in Ujjain this year, the most popular destination is the Nithyananda Camp on Sadawal Road. Thousands of people stand in line for hours for a one-on-one moment, a darshan, with living incarnation Paramahamsa Nithyananda. Ujjainvasis cannot stop talking about Swamiji’s smile, the bliss they experience as they dance and sing in line as they wait for darshan, and finally their “personal moment” with Swamiji.
The 
Nithyananda sangha has created many opportunities for people to intensify their connection with Swamiji and with each other through social media, online programs and webinars, and programs available in local Nithyananda centers. And during Kalpataru Darshan, there is a team of people available to help people get connected to Paramahamsa Nithyananda in social media and help them subscribe to Swamiji’s newsletter.
Paramahamsa Nithyananda does not miss a single opportunity to bless and connect with his followers. When it comes to social media, he is active on Facebook, blessing them by liking their posts, a feature his devotees cherish as Swamiji’s “Like Deekshas”. The Nithyananda YouTube channel (www.youtube.com/lifeblissfoundation) has more than 4000 discourses available for free with close to 22 million views, where followers engage in online Vakyartha Sadhas: discussing and contemplating the spiritual truths. And to tailor to the Kumbh Mela crowd which mainly speaks Hindi, all latest videos in the Nithyananda YouTube channel are being provided with Hindi subtitles. All spiritual seekers have the possibility of following Swamiji on Facebook as Paramahamsa Nithyananda (https://www.facebook.com/ParamahamsaNithyananda). And people can connect in Twitter (@srinithyananda), Instagram (srinithyananda) too. Through the website www.nithyananda.org, 
seekers have access to more than 250 free e-books in 25 languages. A page of 108 Nithya Kriyas provide care and cure for various diseases and ailments. Paramahamsa Nithyananda has a website and YouTube channel called “Guaranteed Solutions”, where people can find real answers to their everyday worries and problems.
Finally, there is a special treat in store for the people of Ujjain and the visitors to Kumbh Mela. Every night when Kalpataru Darshan happens, Paramahamsa Nithyananda takes a selfie especially for the darshan crowd. People then get this selfie in their inbox as a special way to remember the unique event of receiving Swamiji into their lives – a beautiful “Social Media” deeksha.
